Matt emulsion compared: what the tins say about coverage and coats

9 min read · Updated 29 September 2026

A paint tin and a pack of flooring, each with a label tag.

Nine of these ten matt emulsions state a coverage, and the figures run from 10 to 17 m² per litre. For a room 4 m by 3 m (walls only, 2.4 m high, with a door and a window, and 10% extra), that changes the paint needed for two coats from 3.966 L to 6.742 L. Every coverage, coat, tin size, drying, sheen and cleaning figure on this page is the maker’s own claim, read from its pages on 29 September 2026. The litres and tins are BuildBatch’s arithmetic. None of the claims has been put to a test.

How this page was made

Kind of page: Worked out, not tested. The coverage, coats, tin sizes, drying times, sheen and cleaning claims are the makers’ own. They were read from each maker’s product page and, where it has one, its data sheet, on 29 September 2026. The litres and tins are BuildBatch’s own arithmetic on those figures.

It was drafted with AI tools, and the figures were checked against the makers’ pages by a second AI tool. No tradesperson and no other person has checked it. It prints no maker’s or shop’s prices. The only money in it is a made-up example sum, marked as an example. How BuildBatch compares products says what “worked out” means and what every page like this must show.

The ten products

These are the ten matt emulsions whose makers’ pages were read on 29 September 2026. They are not every matt emulsion sold in the UK, and the order says nothing about them: it is the maker’s name from A to Z, then the product. Four carry the word Trade in the maker’s own product name.

Each cell below is what the maker says about its own product: Farrow & Ball says up to 14 m² per litre per coat, Dulux says up to 14 m² per litre for Dulux Matt, and so on down the page. Where a maker’s page and its data sheet disagree, both are shown. “Not stated” means the page does not say, not that the paint lacks it.

Coverage, coats and tin sizes

Coverage, coats and tin sizes, as each maker states them
ProductCoverageCoatsTin sizes
Crown Trade Matt VinylUp to 17 m² per litre on smooth surfacesTwo; certain colours may need morePage: 2.5, 5, 6, 7.5 and 10 L. Data sheet: 250 ml, 1, 2.5, 5, 6, 7.5 and 10 L
Crown Walls & Ceilings Matt EmulsionNo figure on the page, which says only “excellent coverage”Most colours in two coats (from the range page for Matt, Silk and Mid Sheen)Not stated in the page text
Dulux Easycare Washable & Tough MattUp to 13 m² per litre2; more if the colour change is strong2.5 and 5 L
Dulux MattUp to 14 m² per litre2; more if the colour change is strong2.5, 3, 5, 6, 7, 7.5 and 10 L
Dulux Trade Vinyl MattUp to 17 m² per litre, practical coverage under normal conditions2 full coats normally; 1 may do over similar sound paint1, 2.5, 5 and 10 L on the data sheet; the page also shows 7.5 and 12 L
Farrow & Ball Estate EmulsionUp to 14 m² per litre, per coat2; darker or stronger colours may need more2.5 and 5 L, and a sample pot (100 ml on the page)
Johnstone’s Trade Acrylic Durable MattApproximately 11 to 13 m² per litre, depending on the nature and porosity of the surfaceA minimum of two over sound previous coatings; a new or bare surface takes one diluted coat, then a minimum of two more2.5, 5 and 10 L
Johnstone’s Trade Covaplus Vinyl MattUp to 17 m² per litre, depending on the nature and porosity of the surfaceNot stated on the data sheet1, 2.5, 5 and 10 L, and 350 ml testers
Little Greene Intelligent Matt EmulsionData sheet: theoretical 14 m² per litre, varying with surface porosity and texture. Page: approximately 14 m² per litre, one coatData sheet: 2 to 3. Page: two full coats over an existing finishPage: 1, 2.5 and 5 L. Data sheet: 1, 2.5, 5 and 10 L
Valspar Premium Walls & Ceilings10 m² per litre, one figure for its Matt, Mid-sheen and Silk2; extra coats may be needed for dramatic colour changes1, 2.5 and 5 L, for its Matt, Mid-sheen and Silk range

Sources. All read on 29 September 2026. The date in a link’s words is the one printed on the document. Crown Trade Matt Vinyl: product page, data sheet, November 2021; Crown Walls & Ceilings Matt Emulsion: product page, range page for Matt, Silk and Mid Sheen; Dulux Easycare Washable & Tough Matt: product page; Dulux Matt: product page; Dulux Trade Vinyl Matt: product page, data sheet, issued 08/25; Farrow & Ball Estate Emulsion: product page, advice sheet, issued 7 May 2026; Johnstone’s Trade Acrylic Durable Matt: product page, data sheet on the maker’s file server, no date printed; Johnstone’s Trade Covaplus Vinyl Matt: product page, data sheet on the maker’s file server, no date printed; Little Greene Intelligent Matt Emulsion: product page, data sheet, June 2026; Valspar Premium Walls & Ceilings: product page, data sheet, no date printed.

Read the coverage words as well as the numbers. Six of the products carry “up to” in the maker’s own words (Crown Trade Matt Vinyl, Dulux Easycare Washable & Tough Matt, Dulux Matt, Dulux Trade Vinyl Matt, Farrow & Ball Estate Emulsion, Johnstone’s Trade Covaplus Vinyl Matt). Little Greene calls its figure “theoretical”, and Johnstone’s Acrylic Durable Matt gives a range. Valspar gives a bare 10 m² per litre for a data sheet that covers three sheens. Only the Farrow & Ball sheet and the Little Greene page say the figure is for one coat. Valspar’s page says its own paint calculator is based on one coat of paint, but does not say that of the 10 m² per litre. Paint coverage explained treats a figure with no coat count as per coat, and so does the sum below, but the makers of the other figures have not said so.

Drying, sheen and cleaning

Drying, recoating, sheen and cleaning, as each maker states them
ProductDrying and recoatingSheenWhat the maker says about cleaning
Crown Trade Matt VinylTouch dry in 1 to 2 hours; recoat after 4 hours, at 20 °C and 65% relative humidityMatt; the page also says “Low Sheen finish”; no percentage givenNo washability claim. Its data sheet warns that anything more than gentle wiping with a damp detergent cloth could burnish or remove the coating
Crown Walls & Ceilings Matt EmulsionTouch dry 2 hours; recoat 4 hours; no temperature givenMatt: “no surface shine”; no percentage givenNo washability claim. The page says to use a mid sheen or silk finish where condensation or cleaning is expected
Dulux Easycare Washable & Tough MattLeave 4 hours to dry, in its key information. Its application text says to leave 2 to 4 hours between coatsMatt; no percentage given on the UK pageSays it is “20x tougher than standard Dulux Matt”; no scrub class given
Dulux MattDrying time 2 to 4 hours; leave 2 to 4 hours between coatsMatt: “modern, flat finish”; no percentage givenThe page makes no washability claim
Dulux Trade Vinyl MattTouch dry depends on temperature and humidity, and no figure is given; recoat 2 to 4 hoursMatt; no percentage givenThe data sheet makes no washability claim
Farrow & Ball Estate EmulsionDry in 2 hours; recoat after 2 hours, in “normal conditions”2%“Gently wipeable but not washable”; wet abrasion class 2, with no standard named
Johnstone’s Trade Acrylic Durable MattTouch dry in 1 to 2 hours; recoat after 4 hours5 to 10%Says it is “tough, durable & washable”, and gives a Class 1 scrub rating, to ISO 11998
Johnstone’s Trade Covaplus Vinyl MattTouch dry in 1 to 2 hours; recoatable after 2 to 4 hours; no temperature givenMatt; no percentage givenNo washability claim or scrub class found
Little Greene Intelligent Matt EmulsionSurface dry 30 minutes; recoat 1 to 4 hours at the least; full cure 10 to 14 daysData sheet: matt, 1 to 2%. Page: 2%Data sheet: wet scrub class 1, citing DIN EN 13 300. Page: “wipe-clean, washable paint”
Valspar Premium Walls & CeilingsTouch dry 1 hour; recoat 2 to 4 hoursMatt: 0 to 10 at 85 degreesSays it is “highly stain resistant and scrubbable”; no scrub class

Sources. The same documents as the table above, read on 29 September 2026. Crown Trade Matt Vinyl: product page, data sheet, November 2021; Crown Walls & Ceilings Matt Emulsion: product page, range page for Matt, Silk and Mid Sheen; Dulux Easycare Washable & Tough Matt: product page; Dulux Matt: product page; Dulux Trade Vinyl Matt: product page, data sheet, issued 08/25; Farrow & Ball Estate Emulsion: product page, advice sheet, issued 7 May 2026; Johnstone’s Trade Acrylic Durable Matt: product page, data sheet on the maker’s file server, no date printed; Johnstone’s Trade Covaplus Vinyl Matt: product page, data sheet on the maker’s file server, no date printed; Little Greene Intelligent Matt Emulsion: product page, data sheet, June 2026; Valspar Premium Walls & Ceilings: product page, data sheet, no date printed.

The cleaning claims use different standards. Little Greene cites wet scrub class 1 (its data sheet says DIN EN 13 300). Johnstone’s Acrylic Durable Matt cites class 1 to ISO 11998. Farrow & Ball gives a wet abrasion class of 2 and names no standard. Valspar says “scrubbable” and gives no class. The Dulux, Crown and Covaplus pages give none. These are not the same test, so the table does not rank them. Only Crown Trade gives a temperature for its drying times, 20 °C. The others give none, or say “normal conditions”.

What to know about single products

  • Little Greene: its own page and data sheet disagree on sheen (2% and 1 to 2%) and on tin sizes (three and four). Both are printed.
  • Crown Trade: its data sheet is dated November 2021, the sheet its page links to today. It lists 250 ml and 1 L tins that the product page does not. Both lists are printed.
  • Dulux Matt and Dulux Easycare Washable & Tough Matt: the UK product pages carry a key information block and colour safety sheets, and no technical data sheet, so their figures come from those blocks.
  • Dulux Easycare Washable & Tough Matt: the UK page names rooms such as living rooms and hallways. It does not say whether the paint is for ceilings.
  • Dulux Matt: its page lists seven sizes, but its own data marks only 2.5 L and 5 L as sold on Dulux’s website, so the sizes you can buy may depend on the colour and the shop. For the example room below the answer is the same with those two.
  • Valspar: one data sheet covers matt, mid-sheen and silk, so the coverage and the tin sizes are range figures.
  • Crown Walls & Ceilings Matt Emulsion: no coverage figure, so it cannot be worked out below.
  • Johnstone’s Trade Covaplus: its data sheet gives no number of coats.

The example room

A room 4 m long, 3 m wide and 2.4 m high, with one door (0.826 m × 1.981 m) and one window (1.2 m × 1.1 m). The walls only.

  • Perimeter: 2 × (4 + 3) = 14 m
  • Gross wall area: 14 × 2.4 = 33.6 m²
  • Openings: 1.636 + 1.32 = 2.956 m²
  • Net wall area: 33.6 − 2.956 = 30.644 m²

The paint calculator’s sum is: litres = net area × coats ÷ coverage × 1.1, where 1.1 is its starting allowance of 10% extra. For Farrow & Ball, which says up to 14 m² per litre for two coats: 30.644 × 2 ÷ 14 = 4.378 L, and × 1.1 = 4.815 L.

Then the pack optimiser takes the tin sizes each maker lists, with no prices, and chooses the tins that leave the least over. If two choices leave the same, it takes fewer tins. Where the fewest-tins choice is different, it is shown under the answer. Sample pots, testers and any size under 1 L are left out, because they are not a size to paint a room with. Where a range is given, the lower figure is used, as paint coverage explained advises. Where a maker’s page and its data sheet list different sizes, the sum uses one list: the page’s for Crown Trade and Little Greene, the data sheet’s for Dulux Trade. The other list gives the same answer for Little Greene and Dulux Trade. For Crown Trade it does not, so both are shown.

What the example room needs at each maker’s coverage and coats
ProductCoverage and coats usedLitres neededTins for the least left overLeft over
Crown Trade Matt Vinyl17 m² per litre; 2 coats3.966 L1 × 5 LOn the page’s sizes. On the data sheet’s sizes, which add 1 L: 4 × 1 L, 0.034 L left over1.034 L
Crown Walls & Ceilings Matt EmulsionNot worked out: the page gives no coverage figure.
Dulux Easycare Washable & Tough Matt13 m² per litre; 2 coats5.186 L1 × 5 L + 1 × 2.5 L2.314 L
Dulux Matt14 m² per litre; 2 coats4.815 L1 × 5 L0.185 L
Dulux Trade Vinyl Matt17 m² per litre; 2 coats3.966 L4 × 1 LFewest tins: 1 × 5 L, 1.034 L left over0.034 L
Farrow & Ball Estate Emulsion14 m² per litre; 2 coats4.815 L1 × 5 L0.185 L
Johnstone’s Trade Acrylic Durable Matt11 m² per litre; 2 coatsThe lower end of 11 to 136.129 L1 × 5 L + 1 × 2.5 LFewest tins: 1 × 10 L, 3.871 L left over1.371 L
Johnstone’s Trade Covaplus Vinyl Matt17 m² per litre; 2 coatsCoats assumed: the data sheet gives none, so this is the calculator’s starting figure3.966 L4 × 1 LFewest tins: 1 × 5 L, 1.034 L left over0.034 L
Little Greene Intelligent Matt Emulsion14 m² per litre; 2 coats4.815 L1 × 5 L0.185 L
Valspar Premium Walls & Ceilings10 m² per litre; 2 coats6.742 L1 × 5 L + 2 × 1 LFewest tins: 1 × 5 L + 1 × 2.5 L, 0.758 L left over0.258 L

Sources. Coverage, coats and tin sizes are the ones in the first table, from the makers’ pages read on 29 September 2026. The litres and tins are BuildBatch’s own arithmetic, run on 29 September 2026: paint calculator formula 0.1.1 and pack optimiser 1.0.0, described in how estimates work.

What the table shows:

  • Coverage decides the litres. The same room needs 6.742 L at 10 m² per litre and 3.966 L at 17 m² per litre.
  • One square metre per litre can change the tins. At 14 m² per litre the room needs 4.815 L, and one 5 L tin covers it. At 13 m² per litre it needs 5.186 L, so the 5 L tin falls short and a second tin is needed.
  • The sizes listed change what is left over. The Crown Trade page lists no 1 L tin, but its data sheet does. On the page’s sizes, for 3.966 L the optimiser gives 1 × 5 L, with 1.034 L left over. On the data sheet’s sizes, the same litres give 4 × 1 L, with 0.034 L left over. So the answer depends on which list is used, and it is not a difference between the makers: Dulux Trade lists 1 L tins too, and gets the same 4 × 1 L.
  • “Least left over” is not “fewest tins”. Where they differ, the table shows both.

How to compare tins yourself

The price on a tin is not the price of covering a wall. A price per litre ignores how far each litre goes. Work out the cost of one coat on one square metre:

cost per m² = price of the tin ÷ (litres in the tin × coverage in m² per litre)

An example, with round numbers that are made up and are not any shop’s price. They are the only prices on this page. Tin X holds 2.5 L, costs 30 pounds (example price) and covers 14 m² per litre. Tin Y holds 2.5 L, costs 25 pounds (example price) and covers 10 m² per litre.

  • Tin X costs 12.00 pounds a litre (example) and covers 35 m², which is 0.86 pounds (example) for each m².
  • Tin Y costs 10.00 pounds a litre (example) and covers 25 m², which is 1.00 pound (example) for each m².

Tin Y has the lower price per litre and the higher cost per square metre covered. That is why a price per litre cannot settle it. Only the coverage on your tin, and the price you are quoted, can. The cost for one coat is not the cost of the job, because you buy whole tins and pay for what is left in them. For that step, see 2.5 litre or 5 litre tin: which costs less?

What this does not tell you

  • How long it lasts, how it looks, or how it goes on. Durability, finish, colour and how a paint rolls and brushes on are things only a test can say. None has been done for this page.
  • Whether the claim holds on your wall. Every coverage figure is a maker’s claim, mostly a maximum, for its own conditions. Bare plaster, a strong colour or a rough surface changes it.
  • Which paint suits your room. A kitchen or a hallway may need something the tin says it does not do. Read the tin.
  • Prices. No maker’s or shop’s prices are printed. The two prices in the last sum are made up.
  • Anything about other paints. Ten products are not every matt emulsion sold in the UK.
  • Later changes. Makers change their pages and sheets. These figures are as they were read on 29 September 2026.

Do it with BuildBatch

The example room is one you can try. Open the Room Refresh Batch with paint chosen, type 4 m, 3 m and 2.4 m, add the door and the window, then type the coverage, the coats and the tin sizes from the tin you are buying. The batch does the sum in the tables above, and shows the litres left over.

Questions

Why does the same room need different litres for different paints?

Because the coverage printed on each tin is different. In the example room on this page, two coats need 3.966 L at 17 m² per litre and 6.742 L at 10 m² per litre, with 10% extra.

Does "up to 14 m² per litre" mean the tin will cover that?

No. "Up to" is a ceiling, and the real coverage depends on the surface. Six of the 10 products on this page say "up to". BuildBatch's calculator starts at 10 m² per litre, and asks you to replace it with the figure on your tin.